A new scent for a birth place of fragrance

Lush Perfume Library, Florence
Retail

Overview:

The Lush standalone perfume concept store, located in the heart of Florence, Italy - the birthplace of perfume - is a 54 square meter unit divided into two distinct retail spaces. The traditional perfume shop is cozy and warm, with a heavy use of dark timber, while the body spray area is inspired by minimalist, utilitarian design. Both spaces complement each other and add a touch of drama to the traditional Florentine high street.

Contribution:

Concept design development, 3D visualisations, technical drawings, full scale mockup project development management & visual merchandising, bespoke joinery design & detailing, specification.

Photo credit: Lush

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